Investigating societal preferences and values for water and biodiversity protection
☀︎ With the overall aim of revealing the well-being impacts of policy action or inaction, we provide research on societal preferences and values for environmental changes and policy scenarios.
☀︎ Our research provides knowledge and qualitative, quantitative and monetary evidence on:
- welfare costs and benefits related to environmental change;
- factors affecting individuals’ behaviour and reasons for their willingness to pay for environmental changes;
- societal preferences and values for policy scenarios, creating environmental changes.
☀︎ We conduct primary research, using economic valuation methods, such as market prices, travel cost, contingent valuation and choice modelling, and apply economic valuation evidence, using value transfer.
☀︎ Our research also provides diverse non-monetary evidence, including on society’s connection with and knowledge about the environment, motivations and preferences for environmental changes and policy actions.
☀︎ We have extensive experience in conducting the valuation studies, particularly in relation to the water environments and marine ecosystem services.
☀︎ Our work as part of national and international research projects allows us developing novel approaches and new knowledge on the societal preferences and values for water and biodiversity protection and the well-being implications of policy action or inaction.
Examples of our work in this area (please see the section of our Projects and Publications for more information)